E-Traffic

Granville launches E-Traffic: Innovative bicycle lights for maximum safety

Granville is proud to introduce the new E-Traffic, an electric bicycle that takes safety to the next level thanks to a revolutionary technology. Equipped with smart side lighting, the E-Traffic offers unparalleled visibility from all angles. This innovative lighting illuminates continuously and ensures that motorists and other road users notice the cyclist in time, even in the most challenging conditions such as fog or poorly lit streets.

Be seen, ride safe
The smart lighting significantly reduces the risk of side collisions, making cyclists feel safer in crowded urban environments. Under the slogan “Be seen, ride safe,” our new campaign focuses on the importance of visibility and accident prevention. The campaign video highlights how this technology can make a difference in life-saving situations.

More than a bicycle: A solution for governments and companies
The innovative technology behind the E-Traffic offers benefits not only for individual users, but also for professional applications. Granville has already developed a prototype for a special police bicycle designed for interventions by law enforcement agencies. This development shows the versatility and future potential of our technology.

A word from our product manager

At Granville, we are always striving for progress. Safety and innovation are at the heart of everything we do.
When we discovered this technology, we knew: this is a game changer. Two of our most important values, fused into one powerful innovation.

The future of bicycle safety starts here
Our lights increase detection distance in the city by more than 52% and recognition distance by 19% to 24%. This means motorists can see and recognize cyclists earlier, which is crucial for preventing accidents.